Published Articles
AI In Marketing: A Tool, Not A Threat
Breathe easy marketing teams: ChatGPT and similar Artificial Intelligence tools will not be putting you in the unemployment line anytime soon despite growing frets.
It will streamline mundane tasks and produce ideas, but it will not r...
Patent Law Isn't Ready for A.I. Here's How to Prepare Your Company
U.S. patent law isn't ready for artificial intelligence -- the technology is too revolutionary, too surprising, too powerful, and in some ways too opaque for our current legal framework to fully address. But in light of A.I.'s ascent, software co...
The IRS's AI Announcement Is Really About Taxpayer Intimidation
The IRS commissioner announced last month that the agency will now deploy artificial intelligence in pursuit of "wealthy tax cheats" who are using partnership structures to pay "little to no tax." But the announcement's logic doesn't...
Philanthropy Needs Innovation to Help With Social Problems
t's a question that plagues philanthropists: Why, in such a wealthy nation, have we yet to conquer our most persistent social problems?
Homelessness is an excellent example. Although the U.S. spends billions of dollars every year t...
Recession High Stakes And How Scenario Planning Can Help Pave The Way Forward
Corporate America is not feeling confident about their next big bet. The reason? Widespread indecision on where the economy is headed. Despite today's highly unpredictable economy, forward progress is still possible but will require bold CEOs a...
Never Forget That Not All Commercial Real Estate Is Office
A current read of the nation's business press brings a sense that the entire commercial real estate space has entered a doom loop from which there is no escape. But that would be a misguided - and potentially costly - assessment for i...
Bright Spots Amid Commercial Real Estate Struggles
The landscape for commercial real estate may look dismal from afar with high interest rates and an office space market still in shakeout mode, but pockets of opportunity remain for investors with the right approach and strategy.
Some...
The Oil & Gas Industry Needs to Attract Next Gen Talent
Financial results are booming in the oil and gas industry, but climate-change-driven opposition to energy companies has driven away young talent. Industry players need a board-level focus on human capital and inclusivity if companies are going to...
Return-to-office mandates: Why tax breaks are not a reason for companies in states such as Texas, Utah, and New Jersey to force employees back
Before the COVID-19 pandemic, U.S. businesses were receiving an average of $30 billion annually in local and state tax incentives, much of it for creating jobs that directly benefit local economies. Those agreements typically required workers to...
Why a Wealth Tax Would Be Terrible for American Taxpayers
Now that the U.S. Supreme Court has agreed to take up a lower court decision on taxation (Moore v United States) that could open or slam the door on a federal wealth tax, it's worth a deep dive into just how terrible a wealth tax would be for A...
What's All The Buzz About Belonging In The Workplace?
Without it, you will struggle needlessly with underperformance and talent retention. Try these strategies to build the right culture.
Most companies have adopted policies around DEI-diversity, equity and inclusion-although the effectivenes...
As It Redefines 'Rich,' the IRS Is Coming Aggressively For You
The IRS is taking an increasingly aggressive and political anti-taxpayer tone in its public pronouncements. Successful entrepreneurs and businesspeople would do well to start listening - and step up the pace and intensity of their planning and prepar...
Compassionate Business Policies Pay Off
Environmental, social, and governance policies have come under heavy fire recently, with some large investors distancing themselves from the concept. But in practice, ESG principles can give companies, especially smaller ones, an edge over compet...
Can More Integrated Information Tech Alleviate MD Burnout?
Our healthcare system has a burnout problem: Doctors and nurses, bogged down by endless administrative tasks and the aftereffects of a global pandemic are dissatisfied and dropping out of the workforce.
But technology may ride to the...
Here's Why Your Ad Spend Is Failing On ROI
A recent study from the Association of National Advertisers (ANA) raised eyebrows with its finding that there was more than $20 billion of "ad waste" in global programmatic advertising-almost a quarter of the total spend.
But by...
Wave of State Data Protection Laws Is a Gathering Compliance Nightmare
A patchwork of advancing data privacy bills across the nation is creating a figurative field of landmines waiting to explode. Indeed, consumer data privacy bills are flying through legislatures in red and blue states alike. The bills are as diver...
Make Your Training Programs Go Viral
You don’t have to bore your staff. Dramatically altering how your cohort embraces future training sessions is as simple as making them highly interactive and adaptable to the realities and practices of the workplace.
Fending Off The Next Social Media Blitz
Recent white-hot controversies have made it clear that companies can't simply explain their way out of a values conflict with their own customers and employees. That means they need to anchor their public identity in their core beliefs and prin...
What Content Creators Can Learn About Sound Design From Modern Hollywood Productions
Sound design is a top component of breakout Hollywood productions - note the original "Star Wars" and the recent "Top Gun: Maverick." The same should apply to video content creators - everyone from YouTubers to aspiring movie director...
Handling Credit Card Debt In An Age of Overspending
Overspending on credit cards is weighing on the American consumer as the cost of living continues to rise, making it a good time to consider personal strategies to keep those balances under control.
The Federal Reserve Bank of New Yor...