Published Articles
CMOs: Turn down the chaos and tune up the basics
Think of the recent panic over ChatGPT as the latest round of "Marketing Mayhem." That's the chaotic state that takes over marketing departments and agency partners whenever a new toy presents itself with heightened promises and cultural FO...
Small Businesses Are Facing Higher Costs and Interest Rates. Here Are 6 Steps to Stave Off a Crisis.
The Main Street economy is facing some stiff headwinds.
The Federal Reserve is expected to keep boosting interest rates this year. That could push the rate on Small Business Administration loans to 10%, the highest in 15 years. Add in...
Why Do We Pay So Much Attention To CEOs?
Every week, we seem to be hit with a new story of a CEO who's fallen from grace: Elizabeth Holmes of Theranos, Adam Neumann of WeWork, or Sam Bankman-Fried of FTX. Of course, the news ignores the other chief executives who are doing a reasonabl...
Making An Older Home More Livable, & Valuable
Clean, open floor plans continually rank atop homebuyers' wish lists. Nothing quite runs contrary to this pursuit than the warren of rabbit holes of a 1970s-era home.
Think segmented rooms and wall-to-wall shag carpet. Jagged stone...
M&A Red Flags: The Crucial Role of Marketing Due Diligence
When J.P. Morgan spent $175 million to buy student financial aid firm Frank, it thought it was getting access to millions of young customers. It turns out that wasn't the case, according to the bank's subsequent lawsuit accusing Frank of fabr...
Is It Time To Put Your Company On A Meeting Diet?
In January, Shopify decided it was in drastic need of a meeting cleanse. A bot was used to wipe calendars company-wide of any recurring meeting with three or more people. Total time savings: 320,000 hours, the equivalent of hiring 150 new people....
New ways to manage security risk in the volatile post-pandemic world
As the pandemic recedes and businesses aggressively relaunch cross-border trade and expansion, they're returning to a very different world. That makes it crucial for corporate leaders to rethink how they manage security risks.
Rapid...
Banking Turmoil, Cost Cuts, Layoffs And More: How To Manage Through The Current Gloom And Doom
A senior executive texted me a couple hours before writing this article and encapsulated the present angst in corporate America.
"How do I resist going to the dark side during these cost-cutting convos?" she asked. It seemed like it...
Should your company hire a Chief Remote Officer? Expert lays out the advantages
Most organizations have recognized the benefits of hybrid and remote workplaces.
Is it finally time to hire a Chief Remote Officer - someone to manage the personnel, technological, psychological and social complexities?
...
Why Young Workers Should Resist the Lure of Job-Hopping
As the business world continues to move on from Covid-19, a range of trends and assumptions widespread during the height of the pandemic are being reassessed. Among them is the notion that "job-hopping" by younger workers is natural or even l...
ChatGPT Will Transform the Real Estate Industry for the Better
If I asked you to think of the most tech-savvy industries, real estate is not likely to be one of them. Buying or selling a property still requires painful amounts of paperwork, mysterious fees, and other bureaucratic tasks. Commercial real estat...
We Need More Useful Intelligence, Not Just Artificial Intelligence
Artificial or not, what's most important is that intelligence be useful. Which is why there's a better name for what businesses need right now: Useful Intelligence or what I call UI, or a tool that filters out bad or even dangerous informatio...
The Most Important Question CEOs Should Ask Before Next Earnings Season
Many CEOs have once again spent earnings season focused on the past-and often on the defensive.
Yet the best ones use moments like these to go on the offensive. They see them as opportunities to change the discussion from the past t...
Is This The Key To Attracting Employees Back To The Office?
The key to boosting employee motivation and spurring innovation at a critical time is hidden in plain sight - tucked into wallets, hanging around necks or attached to a belt lanyard.
It's time for the humble employee badge to have...
Emerging Supply-Chain Threats, and How To Get Ahead of Them
The global pandemic may finally be fading in the rear-view mirror, but its disruptive impact on global supply chains was an early indicator of our new normal.
Rising geopolitical tensions, economic uncertainty and climate change will...
Is a Hackathon Right for Your Company? Here's What You Should Know.
Mention "hackathon" and the image that might come to mind is of a bunch of computer geeks competing to devise some brilliant yet obscure programming solution.
There's some truth to that, but the hackathon has come a long way from...
Office romances happen: Here's how to make them a proper company affair
Love knows no boundaries, and that can be bad for business because office romances happen.
They best be managed properly.
As more and more remote workers return to the office, companies will need to deal with relationships...
Ivy League isn't everything. Here's what we get wrong about getting a good education.
Nearly 3,000 four-year colleges and universities enroll students in America. Only about 25 of them have an admittance rate of 10% or less, which means that we're effectively letting the 1% dominate the conversation around higher education - a...
What You Need to Know About Building a Small Business Advisory Board (and Why You Need One)
Small business owners these days have a lot on their minds - and too much on their plates. Sky-high borrowing costs, corrosive inflation, a slowing economy and tighter credit conditions are keeping them on edge.
Along with your entr...
How to find - and keep - your company's next great IT hire
If you asked me about hiring in IT last year, and again today, my answers would have been vastly different.
This year, job markets are in flux and it's confusing for hiring managers and candidates alike. We hear about the massive l...