Published Articles
Selling In 2021 Is All About Relevance And Here's How To Get There
Ten months into the pandemic, customers are edgy. Maybe it's cabin fever. Maybe it's the challenging business environment. But make no mistake: Buyers are expecting more and more from sellers - and the pressure is on to deliver.
Cyber criminals are raising their game; small businesses must respond
Another day, another damaging cybersecurity breach.
That's how it may seem lately as a long list of high-profile firms has fallen victim to a surge in malicious online activity.
But for every breach that grabs the headli...
Feeling Fatigue Around The Diversity Conversation? Here's How to Stay Energized
You're an organizational leader, and like most in your role, you pivoted in June to focus on diversity, equity, inclusion and belonging (DEIB) efforts. But fatigue is starting to set in. This work is uncomfortable, and you're not sure what pr...
3 Paths to Becoming a More Empathic Leader
Empathy for your team is more important than ever.
People are juggling work and kids with life during the Covid-19 pandemic, and many of us are buckling under the pressure. An estimated 865,000 women dropped out of the workforc...
How to Put Jealousy Aside When Your Mentees Pass You on the Leadership Ladder
About fifteen years ago, I hired a young man for a junior-level sales role. He didn't have much experience, but I saw a promising amount of potential in him.
Over the years, he delivered on that potential by reaching his sales goals q...
What the waning of standardized testing means for education firms
Among the many knock-on effects of the coronavirus pandemic, chalk up the end of the singular focus on standardized testing that has dominated U.S. education policy for nearly two decades.
Pushback against the high-stakes testing craz...
Despite The COVID-19 Vaccine, The New Selling Landscape Is Here To Stay
Now that a COVID-19 vaccine is being distributed, some salespeople may be dreaming about packing their bags, getting back on the road, and resuming the business life they had before the pandemic.
Not so fast, road warrior.
Valuable Real Estate Tax Benefit Should Escape The Chopping Block, But For How Long?
Before the election, President-elect Joe Biden said he'd look to axe one of small businesses' most valuable tax benefits. With Democrats taking Senate control, the risk is potentially heightened.
Fortunately, for those who own com...
I Believe In Free Markets. Big Tech Is Censoring Them
For the past eight months, my company has been on the receiving end of a different kind of censorship from America's Big Tech companies. But not for any of the headline-generating reasons Donald Trump or Parler have been shut down. We've been...
Biden era holds big promise for future of electric vehicles
The last time Joe Biden was sworn into the White House in early 2013, Tesla Inc. was an upstart electric vehicle maker few believed could seriously threaten the dominance of the traditional auto giants.
As Biden prepares to swear in a...
A new crisis point looms for America's most vulnerable
The country's most fragile are about to face their worst moment yet.
Medical transport companies like ours see thousands of America's most vulnerable daily. They're the severely diabetic, the blind, the elderly, and the mentally...
Sales Managers Can Have A More Predictable, Successful, Low-Stress Job By Doing This One Thing
Sales manager is a stressful job at many companies, but it becomes even tougher when the job focuses too much on "sales" and not enough on "manager."
Managers can become obsessed with The Number, as in: Will the sales team mak...